Cycling Progression
from
Grassroots to Competition
Who is the Cycle Coach?
INTRODUCTION
The Cycle Coach is the embodiment of dedicated cycling expertise, led by James Hey, an internationally recognised UCI Level 4 Certified Coach with over a decade of experience guiding cyclists at every level. Founded in 2018, The Cycle Coach goes beyond conventional training by combining cutting-edge science with a deeply personal approach.
James blends knowledge and genuine connection to unlock potential and elevate performance.
Visionary Leadership
FOUNDER & COACH
James Hey leads with vision and purpose, using his expertise to inspire, develop, and elevate cyclists and coaches worldwide. Through The Cycle Coach and his UCI role, he drives lasting change, creating opportunities and raising performance across all levels of the sport.
Our Services
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Coaching Packages
Work with me 1-to-1 for coaching that’s built entirely around you. Together, we’ll create a personalised plan, keep you motivated, and help you ride stronger, faster, and with more confidence.
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GCSE Cycling
Designed for schools and GCSE students, this 6-hour beginner cycling programme supports the practical performance element of GCSE PE through an engaging introduction to track and road cycling.
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Training Plans
As an accredited TrainingPeaks coach, I design science-backed cycling plans tailored to your goals and lifestyle. Whether you want to ride faster, get stronger or reach peak race form, your personalised plans combines proven training principles with structured guidance to deliver real, measurable results.
MY COACHING PHILOSOPHY
“Connect with the person, then the data and success will follow.”
I believe understanding you beyond the numbers is key. By building trust and a supportive team culture, I help unlock your true potential.
Accredited Partners & Affiliations
Proudly associated with