Cycling Progression
from
Grassroots to Competition
Who is the Cycle Coach?
INTRODUCTION
Founded in 2018 by James Hey, The Cycle Coach is built on over a decade of international coaching experience and high-performance cycling expertise. James holds a Certificate of Advanced Studies (CAS) in Cycling Coaching from the University of Lausanne and UCI World Cycling Centre.
Coaching cyclists from recreational riders to international professionals, James combines cutting-edge sports science, technical expertise and a personalised approach, building genuine connections to unlock potential, elevate performance and deliver lasting results.
Visionary Leadership
FOUNDER & COACH
James Hey brings vision and purpose to developing athletes, coaches and cycling programmes worldwide. Drawing on his international coaching experience and previous work in cycling development, he continues to create opportunities, raise performance standards and drive lasting change through The Cycle Coach.
Our Services
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Coaching Packages
Work with me 1-to-1 for coaching that’s built entirely around you. Together, we’ll create a personalised plan, keep you motivated, and help you ride stronger, faster, and with more confidence.
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GCSE Cycling
Designed for schools and GCSE students, this 6-hour beginner cycling programme supports the practical performance element of GCSE PE through an engaging introduction to track and road cycling.
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Training Plans
As an accredited TrainingPeaks coach, I design science-backed cycling plans tailored to your goals and lifestyle. Whether you want to ride faster, get stronger or reach peak race form, your personalised plans combines proven training principles with structured guidance to deliver real, measurable results.
MY COACHING PHILOSOPHY
“Connect with the person, then the data and success will follow.”
I believe understanding you beyond the numbers is key. By building trust and a supportive team culture, I help unlock your true potential.
Accredited Partners & Affiliations
Proudly associated with